As a focus of my interior design business, fabric is everything. But making people feel good is my raison d’être. While running a successful design studio, I opened French Twist exclusively to feature French designers, and offer a higher level of personalized service, infused with genuine warmth and caring.

While visiting family in Paris, I was inspired by a line of soft and flowy organic cottons and washable silks. Walking to and from my mother’s apartment, I couldn’t resist dropping by several designer boutiques and buying gifts for everyone I knew, including my colleagues at the fashion pop-up I owned in the Virginia Beach Vibe District. On that visit, I bonded with Lise in one of my favorite stores, learned about the family business and their wish to expand to the States. When we met to discuss the possibilities, everything fell into place. It was a perfect fit.

Two years after launching French Twist in Virginia Beach, a second French Twist opened in Williamsburg, VA and the line is now also offered inside the Shops at 5807 in the West End of Richmond.

Annie Reichhoff